JHSF and Jose Auriemo Neto’s Role as Chief Executive

JHSF is an authority in real estate in Brazil. Its operations include ‘commercial markets acquisition, executive airport development, upscale hotels and also residential developments. The company was founded in 1972 and became notorious for its ability to notice new opportunities for business in the area.

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Over the years, the company has consolidated its operations in Salvador, Manaus and Sao Paulo. Its main four units are: hotels, airports, restaurants and malls. Lately, the company has prioritized on supporting projects that bend towards putting up malls and hotels. It was in 2006 that JHSF, after restructuring, integrated companies such as Santa Cruz, JHSF Embodiments, CPIC, CAES, SAES and Boa Vista.

After the company acquired majority stakes in Hotel Fasano, it started to operate in the hotel sector. In 2014 June, the company bought the hotel network operated by Fasano. This placed the company in a comfortable position in the hotel sector in Brazil. It acquired the restaurants and hotel chains operated by Fasano at 53 million reais.

Jose Auriemo Neto

Jose Auriemo Neto works as the CEO at JHSF. Neto doubles as the company’s chairman. In this position he is tasked with overseeing the interests of the company’s interests in commercial and home developments all over Brazil. He is also mandated with the administration of the company’s retail and hotel portfolio. He oversees the Cidada Jardim, a one stop shopping complex. This complex is in Sao Paulo. Other complexes of this design include the Metro Tucuruv and the Bela Vista, both in Manaus. The Ponta Negra is also based in Manaus. There are other projects of this design being developed by JHSF.

Jose went to Fundacao Armando Alvares Penteado (FAAP) University. Jose started working for JHSF in 1993. A few years later, Jose founded the company’s service department. The Parkbem, a parking management company was also started in 1997. Owing to the success of the service department, Neto was licensed to develop JHSF’s first shopping complex.

Jose served as an executive of JHSF’s board since 2009. He has been a member of YPO since 1999.