For most public figures, celebrities, and influential personalities, memories of their past fuels or drives them to give back to the communities they grew up in. Most often than not, these celebrities grew up in very diverse backgrounds that motivate them to become who they are today. For Mr. Shaquille Rashaun O’Neal, who is a former pro basketballer, it has not been different. Like many in his place, he has partnered with one of the biggest real estate development groups to help him achieve his goal of renovating and improving places that are very close to his heart. These were the only places he could go to spend time and stay off the streets of Newark. One was a movie theatre on Springfield Avenue, which has been, since 2012, renovated and elevated to Cityplex12, after an appropriately 7 million dollars deal between the retired basketball player and the Boraie development group.
Cityplex is among a number of projects that the burgeoning partnership has taken over, developing a reputation in the development of commercial and housing or residential business. With Shaquille O’Neal lending the money, the team is able to sustain projects and make timely delivery on their promises. Boraie development also brings expertise, connections or network, and political power to the partnership that had focused its development in New Jersey’s cities like Newark. The group offers property development, property management, and marketing to the real estate market of New Jersey. They outsource the expertise of financial institutions, architects and contractors that have years of experience in the industry as a way of ensuring limited losses if any and maintaining maximum returns on investment for their shareholders. The team is lead by the Boraies, a father and two sons whose main goal is to ensure the sustenance of projects under its management and successful completion of other projects before deadlines.